Wowing Patients & Staff with Premium Linens & Gowns

How a turn-key, 90-day pilot program from ImageFIRST improved patient satisfaction and staff engagement at WakeMed Cary’s Mother & Baby Unit

WakeMed Health & Hospitals is a system of private, non-for-profit institutions that includes a variety of inpatient, outpatient and support healthcare services. Their inpatient facilities include three acute care hospitals and one physical rehabilitation hospital for a total of 970 beds. Dedicated to ensuring patient safety, enhancing patient and family experiences, WakeMed provides high-quality, high-value, affordable and accessible healthcare to every member of the community.

WakeMed Cary Hospital is the only full-service hospital in Cary, NC that brings advanced medical care and technology to one of the top-rated places to live in the nation. Cary offers advanced services to the community, including Advanced Pregnancy & Childbirth Services in their Mother & Baby Unit.

Seeing the Benefit of a Fully Managed Program with Premium Products

For WakeMed, it started within their Mother & Baby unit. The unit had been using a laundry co-op, but switched to a fully managed program from ImageFIRST that included premium hand towels, massage towels, bath mats, bed sheets, robes and ImageFIRST’s exclusive Comfort Care© maternity gown. The combination of white-glove service and premium quality products had an immediate positive impact within their unit.

Based on patient feedback, having access to higher quality products helped our patients feel cared for, they felt less like a patient and more like a valued guest. Staff satisfaction was also impacted as they felt as though the higher quality linen better reflected the care they were giving the patients.

Amanda D. WakeMed, Cary, NC

Delivering a “Win-win” for Both Patients and Staff

WakeMed needed a linen and gown partner that measured up to their high-quality of care standards, which made ImageFIRST’s program an ideal fit. As the only national provider with a primary focus on healthcare, being a trusted partner is part of the ImageFIRST difference.

Both patients and staff loved the products. Caregivers were proud of the quality of linens they were offering patients during their stay and equally loved the absorbency and quality of the towels. Patients noted the comfort and modesty the robes provided and felt like the bed linens made them feel less like a patient and more like a valued guest.

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About The ImageFIRST Mother & Baby Program

As the largest national linen rental and laundry service specializing in the healthcare market, ImageFIRST’s Mother & Baby Program is built for a mother’s most special moment. From our Comfort Care© Maternity Gown to blankets and luxurious towels, our partners enjoy great products with remarkable, industry-leading service. Plus, a portion of the proceeds from each maternity gown rental is donated to the National Pediatric Cancer Foundation (NPCF) to aid in their efforts to find a faster cure for pediatric cancer.

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