Vice President of Marketing
As Vice President of Marketing, Kristin Golden brings extensive experience in marketing strategy, business development, and B2B customer acquisition to ImageFIRST.
Kristin joined ImageFIRST in 2021 from a direct sales scrub business, Scrubs & Beyond, leading their B2B marketing strategy. With a proven track record in growing new markets and managing brands, Kristin has a keen ability to develop effective marketing strategies across various customer segments.
Kristin has held several leadership roles within marketing, at companies such as Rentokil North America and Penske Truck Rental, where she gained extensive knowledge in marketing strategy, customer acquisition, retention and account growth, acquisition integration, employee engagement and culture, and other key marketing tactics.
As VP of Marketing, Kristin develops and manages the overall ImageFIRST marketing and communications strategy to support growth targets, improve competitive positioning, and increase client acquisition.